Product UX Designer, Expert Design Sprint + Workshop Facilitator
Senior Product Designer with 9 years of experience working with multidisciplinary stakeholders to understand and prioritise business use cases in a user-centric way, develop vision and accelerate time to market by applying design thinking and executing designs from conception through prototyping to implementation. Experience with start-up, scale-up, medium and large companies including Google and Genomics England, and other businesses in Europe, Middle East, Asia and North America. Expert workshop and Design Sprint facilitator. Passionate about meaningful impact.
Projects
Leading Design for Scalable cross-platform UX for Ads UX Publisher Ecosystem
Impact: Recovered millions in revenue by translating complex data into simple, scalable user experiences. Improved user satisfaction.
Lead Designer • Desktop UX • Data Tables • Systems Design • Participatory design and research • Organisational Complexity
GENOMICS ENGLAND
UX design and facilitation of cross-functional collaboration for bio sample collection and tracking in NHS hospital environments
Impact: Shortening time to delivery from months to weeks, team alignment, bridging the gap between physical and digital design.
Lead UX Designer • Sprint Facilitator • Working with NHS systems • NHS and GEL systems integration • Service Design • Bridging the physical and the digital
GENOMICS ENGLAND
Defining vision and strategy for scalable Biopipelines services in Genetic Research
Impact: Turnaround time shortened from years to days, clear strategy and technical design, massively simplified backend, shortened time to delivery.
Applied Design Thinking • Sprint Facilitator • User-Centric Product Development and Strategy • Leadership
